"we 2x revenue."
"mad I didn't start sooner!"
"attendance doubled"
Finally. The Gate Fee Sports Parents Are Happy To Pay.
The Sideline Pass turns the most-complained-about part of your tournament into the most rewarding.
Three Tools. One Pass. Zero Cost.
Run your entire tournament on Sideline or stick with your current system. The rewards pass works either way. You don’t have to change anything.Â
2x Your Gate Revenue
Families using the Sideline Pass bring 2x more people through your gate than non-pass families. Same number of athletes, double the gate revenue.
Fill Your Brackets Faster
Your tournament gets promoted across the largest youth sports media network, 1M+ podcast downloads, 1M+ YouTube and Facebook reach, get listed in our tournament directory, and 150,000+ coaches on our newsletters.
Stop Paying For Tournament Software
You Can't Lose. Literally.
Run three events with us. If we don't make you $1,500 more than you'd make alone, we pay you the difference, and you keep everything. Free software. Free promotion. Plus a check. Now ask yourself why you wouldn't.
Operators Are Already Saying Yes.
14%
More People Through the Gate
26%
Gate Revenue
1.1 -> 2.0
Tickets Per Purchase
63%
Revenue per transaction
$3,000
Additional Weekend Revenue
Basketball Circuit stopped treating the gate like a cash register. Now they know who is coming, can reach families directly, strengthen sponsor value, and grow the next event before the weekend ends. That’s the difference between ticketing and tournament growth.
Find Out How Much More Your Tournament Could Make.
Most youth tournaments don’t reach their full potential.Â
Operators believe a simple equation: full brackets = full bleachers.
The equation is wrong.
Across thousands of events we’ve measured, most tournaments run at 49% of their possible gate revenue
Calculate your tournament’s true potential.
Sideline Savings uncovered revenue that was hiding in plane site without raising prices. There rewards program is a game-changer.
Filling Brackets is Brutal. Parents Complain about Gate Fees. And Every Expense is Going Up.
Facilities. Insurance. Ticketing. Bracketing. Refs. Marketing.
All up.
Meanwhile, you’re chasing coaches at 11 pm to fill the last four spots.
Then the weekend hits.
The bleachers are half empty. Even when the brackets are full.
Stack it across a season. Lost teams. Rising costs. Empty seats.
Most operators leave $20K–$50K a year on the table.
Without ever counting it.
Hear's What You Get. All of it. Zero Cost.
Use what you’ve got. Or use ours. Either way, we bring you teams, families, and tools you didn’t have before.
Promotion to 150,000+ Youth Coaches.
Your event in front of the largest youth coaching network in the country. Brackets fill faster.
Featured in the Sideline Directory.
Every page built for search so when a coach Googles a weekend, an age group, or a region, your event is what they find.
Free Bracket Software.
Single elim, double elim, pool play, multi-court. Replaces what you're paying $1.5K–$3K a year for.
Free Ticketing Software.
You stop paying platform fees. Families stop paying junk fees. Everybody wins at the gate.
Free - 500 Wristbands.
Yours on day one.
Pre-Paid Families.
We don't just bring one parent per kid. We bring the whole Fan Club ; grandparents, aunts, uncles, cousins. Every one of them paid. Every one of them fired up to be there.
Direct communication To Attendees
Bracket changes. Court assignments. Weather delays. Concession specials. Direct attendee communication instantly over text.
Founding Operator Status.
First 50 operators only. Deepest revenue share we'll ever offer. Lifetime grandfathered terms. Priority placement in the directory. Seat on the operator advisory board.
The Tournament Pass - Your Gate's New Revenue Engine.
Sideline families carry the Pass. They scan in at your gate. Every scan earns them rewards, gear, gift cards, perks they actually want. You look like the hero who finally made youth sports feel affordable.
$25K–$50K a year. In savings and new revenue. Money you stop spending. Money you start collecting. Your investment: $0.
Why are we giving all this away for free?
Because we want more kids playing longer.
Youth sports has gotten too expensive. Kids are quitting before high school because the math stopped working at home.
We’re changing that.
Families pay us a membership. They scan the Pass at your gate. We share the revenue with you every month.
You win when families win. Families win when more of them show up. Kids win when they get to keep playing.
We Turn One Parent Into
a Full Set of Bleachers.
Sideline helps youth tournaments automatically engineer attendance with pre-sale incentives, referral loops, and companion pass rewards that bring in the second parent, grandparents, siblings, and friends.
We don’t just process tickets.
We grow the crowd.
How it works—without adding work
Sideline helps families plan earlier, bring more people, and want to come back again, so attendance grows without adding work for your staff.
Launch Demand Before Game Day
We launch crowd-building campaigns with early offers that give families a reason to buy before game day. Single tickets, family passes, weekend bundles; we test what drives the biggest crowd.
Turn Every Ticket Buyer Into a Crowd Builder
We help families build their own micro-fan club with simple sharing, team links, challenges, and leaderboards that turn competitive parents into sideline advocates.
Reward the Behavior That Fills Stands
Families earn toward free companion passes as attendance grows. Coaches unlock rewards through our partner network. The more people they bring, the more valuable showing up becomes.
Deliver More Then Just a Ticket
Most Platforms:
Sell Tickets
Process payments
Count Transactions
Sideline:
Drives 26%+ more turnout, adding revenue without only adding teams
Turns families from anonymous wristbands into measurable audience, making sponsors easier to sell
Opens direct communication with families, creating sponsor and promotion opportunities beyond the event
Three Steps. Full Bleachers.
Every athlete has a Micro-Fan Club. Sideline activates them, brings them through your gate, and rewards them for showing up. You don't lift a finger.
We Activate The Fan Club
One parent was already coming. We bring the rest. Sideline activates every athlete's fan club; the second parent, the grandparents, the cousins, and walks them through your gate.
They Show Up
Pass holders walk to your gate, show their phone, your gate worker taps once. They walk in. No checkout setup, no software change, no learning curve.
They Get Rewarded
Every gate scan earns points, badges, and savings across our network of partners. Families who feel rewarded spend more at your concessions, your merchandise table, your sponsor activations.
Common Questions
We already use service to accept payments. Why change?
You don’t have to. The Sideline Pass works alongside whatever ticketing you use today; Square, Stripe, your existing platform, even cash boxes. We’re not replacing your gate. We’re adding a layer on top that brings more families through it.
Is accepting the pass more work for my team?
One tap. That’s the entire change. When a Sideline family shows up, your gate worker taps “redeem” on their phone and the family walks in. No new software, no training program, no operational overhaul.
How do you activate the fan club?
What if people coming through the gate don't use the pass?
My ticketing platform already has loyalty and rewards.
How much does Sideline cost
Built By A Tournament Director, For Tournament Directors.
Sideline was designed for people running gyms, brackets, and weekends, not dashboards. If you care about fuller brackets, happier families, and more revenue, see if you qualify for the Sideline Pass.
Zero risk. All reward.
Run three events with us. If we don't make you $1,500 more than you'd make alone, we pay you the difference and you keep everything. Free software. Free promotion. Plus a check. Now ask yourself why you wouldn't.
If You're Not Accepting The Pass, You're Leaving Money On The Table.
- No upfront cost, ever
- Live in under 5 minutes
- Risk-free guarantee
Sideline helps youth sports tournaments pack the stands by turning every ticket into a fan relationship.